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Google Ads Specialist

PART-TIME

We are looking for a strong Google Ads Specialist to support one of our rockstar clients!

IN THIS ROLE YOU WILL:

Create, manage, and optimize Google Ads campaigns targeting local audiences to drive traffic and conversions for clients in specific geographic areas.
Conduct in-depth keyword research relevant to local markets, ensuring ads are optimized for search queries that bring in high-quality leads within the client’s service area.
Use advanced geo-targeting strategies to reach potential customers in specific regions, cities, or zip codes — maximizing ad relevance and campaign effectiveness.
Manage client budgets efficiently, keeping campaigns within budget while maximizing ROI. Adjust bidding strategies for optimal performance based on location and competition.
Track, analyze, and report on key metrics such as impressions, CTR, conversion rates, and CPL to evaluate performance and drive continuous improvements.
Collaborate with clients to ensure landing pages are optimized for conversions, aligned with ad copy and local search intent.
Monitor competitor activity and local market trends regularly, adjusting campaigns to stay competitive and relevant.

YOU WILL SUCCEED IN THIS ROLE IF YOU HAVE/ARE:

Proven experience managing Google Ads campaigns with a focus on local targeting.
Strong skills in keyword research, geo-targeting, and budget management.
Data-driven mindset with the ability to interpret metrics and apply insights for campaign optimization.
Understanding of how to align landing page content with ad strategy for conversion success.
Up-to-date with local search trends and competitor strategies.
Proactive, detail-oriented, and comfortable working independently.

WHAT'S IN IT FOR YOU:

OTHER THINGS THAT YOU NEED TO KNOW:

This is a part-time work opportunity, 15 hours per week.
You'll be asked to work during Pacific Standard Time (PST).
IMPORTANT NOTE:
Application Requirement: Applications with missing requirements will not be acknowledged. Additionally, ensure all documents are in English.

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